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Monster Arts CEO in Cover Feature for September Issue Inside San Clemente Magazine


By Monster Arts

Wayne Irving II is highlighted in Cover Story for his Community Outreach Efforts and Business Acumen in Bringing Monster Arts to San Clemente


SAN CLEMENTE, Calif. – /ACCESSWIRE/ Monster Arts (OTCQB: APPZ), a leading mobile marketing and app technology innovator focused on crowd funding consulting, mobile advertising consulting, “Daily Deal” type marketing and customer acquisition campaigns, and more, today announces that its CEO, Wayne Irving II, is the featured cover story in this month’s Inside San Clemente Magazine, a publication direct mailed to the residents of San Clemente, CA. This article outlines Wayne’s continued passion for developing mobile technology safety-oriented applications, and for his recent accomplishments in re-vitalizing Monster Arts. (read the online article here:

The Los Molinos business district is now home to more than its fair share of unique and eclectic fixtures of trade and lifestyle, ranging from, among others, the Rainbow Sandals Outlet and its thatched tiki chic, the painted mural paying homage to the city’s status as a surf mecca, to now – thanks to Irving and his newly relocated organization Text Kills®! — the prominent and highly visible Text Kills® tour bus. Pictured on the front cover driving this 37-foot long bus, Irving shares the path that led him to create the Text Kills® outreach campaign, a national grassroots effort dedicated to bringing a heightened awareness of the perils of texting-while-driving (TWD) and other forms of the dangerous practice of “Distracted Driving” to the public through its uniquely educational and entertaining events held at high schools, colleges, community events, and corporations.

Irving developed the popular DriveReply® Smartphone app, which was one of the first technologies on the market specifically designed to combat the practice of TWD. Along with promoting awareness and personal responsibility to drivers, Irving has always believed that technology can also serve as a solution to the unfortunate and deadly tech trend of texting-while-driving.

After launching Drive Reply®, Irving looked for more ways to address what he saw as a growing national safety problem. It was 2010, a year in which driver distraction, especially relating to cellphone use, would be the cause of 3,092 deaths and 416,000 injuries (according to the National Highway Traffic Safety Administration). So Irving made the decision to start Text Kills®, recruited friends and volunteers, bought the tour bus, and began organizing community outreach events that preached the importance of being a distraction free driver. Numerous school functions, charity fundraisers, and corporate safety days would follow, with Text Kills® quickly gaining a reputation for its unique blend of education and entertainment. This highly effective social outreach and public safety campaign undoubtedly led U.S. Transportation Secretary Ray LaHood to personally invite the fledging organization to attend the 2010 and 2013 National Distracted Driving Summit in Washington, D.C., an event organized specifically to address the growing problem of TWD.

With all of his work for Text Kills®, Irving still finds time for his professional life. A career businessman, he serves as the CEO of smartphone application technology public company, Monster Arts; both companies are based here in San Clemente. Far from seeing his professional life and his outreach work as conflicting with one another, he feels they are complimentary, as he continues to develop visionary technologies to solve real world problems. It is no wonder that Mr. Irving was awarded the prestigious 2013 Mobile Visionary Award by CTIA in Las Vegas at their National Convention, an event drawing the attendance and participation of the nation’s largest wireless communications organizations.

For More on Text Kills:
Text Kills TV:

“The simple truth is that I care about these issues,” commented Irving. “I don’t really see any difference between trying to make a difference through community outreach and trying to make a difference through developing safety apps. They both have the same end goal in mind: to make people’s lives better.”

About Monster Arts
Monster Arts is a leading mobile marketing and app technology innovator, designing a variety of mobile apps for purchase and download by the retail consumer, and assisting business clients with online marketing through its Travel America Visitor Guide, mobile app design services, crowdfunding consulting services, and Daily Deal information management and analytics.

More information about Monster Arts can be found by visiting the company’s website located at

Any statements contained in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties, including, but not limited to, the risks associated with the management appointment described in this press release, and other risks identified in the filings by Monster Arts, Inc. (APPZ), with the U. S. Securities and Exchange Commission. Further information on risks faced by APPZ are detailed in the Form 10-K for the year ended December 31, 2012, and in its subsequent Quarterly Reports on Form 10-Q. These filings are or will become available on a website maintained by the U. S. Securities and Exchange Commission at The information contained in this press release is accurate as of the date indicated. Actual results, events or performance may differ materially. Monster Offers does not undertake any obligation to publicly release the any revision to these forward-looking statements that may be made to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. Included in this release are “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. The company’s actual results could differ materially from those anticipated in the forward-looking statements.



Source: Monster Arts