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Flavor Your Life Explains Why Olive Maturity Among Other Factors Effect the Price of Olive Oil


By fishbat

The European Union funded campaign Flavor Your Life, which is dedicated to providing the latest in olive oil news, discusses the importance of olive maturity, sense assessment, and harvesting methods and why they can effect the price of olive oil

Bohemia, NY / / via ACCESSWIRE / March 28, 2014 / Flavor Your Life, a European Union funded campaign that is dedicated to providing the latest in olive oil news, discusses the importance of olive maturity, sense assessment, and method of harvest in regard to extra virgin olive oil prices.

Flavor Your Life explains that if olives are harvested before full maturation, then the total oil yield is lower, which results in a higher price because of the limited quantity produced. These premature olives produce oils with more accentuated aromas that are normally referred to as fruity. These premature olives also contain higher values of natural antioxidants such as polyphenols and vitamin E. Oils made from these olives are worth the higher price in their added health benefits and rich flavor. 

The sense assessment that is the actual tasting is the true judge of the quality of any oil. In fact, it often occurs that oils with perfect analytical results often present noteworthy defects in the sense assessment, sometimes so much so as to downgrade the product thereby causing a fall in price. Try tasting the olive by itself before using in a dish to taste the individual and unique flavors.

Another fundamental element in determining olive oil price is the type of harvesting employed. If olives were handpicked or combed can affect the price of the oil. Combing is necessary when olives are cultivated in inaccessible areas, such as the majority of those on coastal hillsides, which therefore results in high labor costs.

The Flavor Your Life campaign supported by the European Union, Unaprol and the Italian Ministry of Agriculture, is dedicated to providing the latest in industry news and health information about European extra virgin olive oil. Extra virgin olive oil enhances the flavors of your recipes while providing health benefits. Flavor Your Life campaign, the voice of olive oil production quality control, aims to educate consumers so they can make informed decisions when purchasing olive oil.

Contact: Scott Darrohn,, 855-347-4228 


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