Reputation Management in Canada

[Canadian National News] Opponents skeptical after Rob Ford's post-rehab speech  Reputation Management in Canada – Rob Ford famous mayor of Toronto is now in the fight of his life and political life. It will be a landslide in one way or the other.

People, businesses, politicians and governments need reputation management for many reasons and there are all types of mistakes, gaffs, errors, errors in judgement and faux pas.

It really would be great to fix mistakes, reverse negative actions, take it all back, say my bad and in the case of most Canadians have a simple and meaningful apology and move on.

Everyone can make a mistake but not everyone can apologize sincerely. REPUTATION.CA in Toronto makes its living from investor relations, customer service and fixing problems as a go to in-house contingency and crisis management team. In person, online and throughout the Internet people may get a bad rap or want to change a real or perceived reputation.  If you are not in trouble and don’t need their help it is called marketing and when you know you need help to remove negative comments, bad reviews or worse call or email the fine smart people at REPUTATION.CA Think twice before you act or act badly in person, in writing or online. Checking your personal or company reputation online is a matter of fact and business both large and small are taking notice.

James Dean


Ford:money-back on 2004 or older trade-ins

Canadian Ford consumers turning in 15-year-old or older vehicles for recycling will get up to $3,000 toward the purchase of a new Ford product, the company announced Wednesday.

Ford’s program ––a joint venture with the Clean Air Foundation –– builds on the Canadian government’s Retire Your Ride initiative which offers $300 and other benefits to eligible participants, the company said.

“No one is offering more incentive to ‘Recycle Your Ride’ than Ford,” said David Mondragon, president and CEO, Ford of Canada. “People who might otherwise not be able to buy a new car can now afford the latest in vehicle safety, fuel economy and smart technology.”

According to the foundation, on average, a 1995 model year or older car emits 19 times more smog-forming emissions than a 2004 or newer car.

“This market stimulus puts more disposable income back in the hands of hard working Canadians who need help in today’s economy.  It’s a win-win-win for the consumer, the economy and the environment,” said Mondragon.

Ford’s program comes on the heel of similar scrap incentives announced by Chrysler Group LLC and Hyundai.

The industry as well as the Canadian Automobile Dealers Association have been lobbying the federal government to match at U.S. program which offer consumers rebates up up to $4,500.

Federal Environment Minister Jim Prentice said he would make a decision by Sept. 1 on whether to expand Retire Your Ride, but so far, no changes have been announced.