Carvel® Kicks Father’s Day Up A Notch With The Debut Of Fudgie The Whale® Inspired Boozy Treats


Carvel® Kicks Father’s Day Up A Notch With The Debut Of Fudgie The Whale® Inspired Boozy Treats

Limited Time Carvel “Fudgie the Beer” Brew and Fudgie Float Available Exclusively at Captain Lawrence Brewery

PR Newswire

ATLANTA, May 23, 2018 /PRNewswire/ – Carvel…America’s Freshest Ice Cream® is celebrating Father’s Day this year by transforming Fudgie the Whale® into dad’s new favorite adult beverage: “Fudgie the Beer.” Carvel is partnering with Captain Lawrence Brewing Company to produce a special, limited time only “Fudgie the Beer” product, which will be sold out of the brewery in Elmsford, N.Y.

Limited Time Carvel “Fudgie the Beer” Brew and Fudgie Float Available Exclusively at Captain Lawrence Brewery

The new brew is made with hints of Carvel chocolate, inspired by the Fudgie the Whale cake. The brewery will also create and serve a decadent milkshake float called “Fudgie’s Father’s Day Float,” made with Carvel ice cream, their famous chocolate crunchies, and Captain Lawrence stout beer.

“Fudgie the Whale holds a special place in the hearts of many Americans, including, of course, fathers,” said Scott Colwell, president of Carvel. “This year, through Carvel’s partnership with Captain Lawrence, we’re happy to give dad two of his favorite things: a Carvel ice cream cake and a unique handcrafted beer.”

A 4-pack of 16-ounce “Fudgie the Beer” cans will retail for $18 at the brewery. A 12-ounce mug of Fudgie’s Father’s Day Float will be sold for $8.

“Inspiration for ‘Fudgie the Beer’ grew from our own nostalgic love for Carvel’s famous flavors,” said Captain Lawrence’s head brewer, Scott Vaccaro. “We made a creamy stout with hints of chocolate that fits naturally within the Captain Lawrence portfolio. And although the beer is a treat, it’s also very drinkable – something we’re sure everyone will enjoy sipping on while kicking back on Father’s Day.”

Making Fudgie’s Father’s Day Float at home is easy too.

Here’s how:

  • Consumers can pick up Captain Lawrence beer – or the stout of their choice – at their local grocery store.
  • In a blender, simply combine 12 ounces of stout and 4 cups of Carvel Fudgie the Whale cake, purchased at any Carvel shoppe. (Note: Too much stout will render the shake too watery.)
  • Add Carvel chocolate crunchies around the rim of the glass.
  • Garnish with whipped cream and chocolate syrup.
  • Sip and enjoy! Recipe serves approximately four people in 10-ounce cups.

On Saturday, June 16, 2018, Carvel and Captain Lawrence will host a family fun day at Captain Lawrence Brewery located at 444 Saw Mill River Road in Elmsford, N.Y. Starting at noon, Fudgie the Whale will be on-site, giving out free Carvel ice cream cups and samples of Fudgie’s Father’s Day Float.

For more details on Fudgie the Whale, the Captain Lawrence partnership, and all things Carvel, follow the brand on Twitter and Instagram at @CarvelIceCream, like it on Facebook at, follow on Snapchat at @CarvelSnaps, or visit

About Carvel® Ice Cream
The United States’ first retail ice cream franchise, Carvel® Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft ice cream and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale® and Cookie Puss® cakes. Atlanta-based Carvel currently operates over 400 franchised and food service locations.

About Captain Lawrence Brewing Co.
Captain Lawrence Brewing Co., founded in 2006 by Brewmaster Scott Vaccaro, is located in Elmsford, NY, fifteen miles north of New York City. Captain Lawrence focuses on freshness and variety, brewing over one hundred different beers each year. Known since they first opened for their sour and barrel-aged beers, including numerous GABF Gold Medal winners such as Cuvee de Castleton and Rosso e Marrone, Captain Lawrence also crafts a wide-range of stouts, highly drinkable pilsners, lagers and NE IPA’s.

Media Contact
Nicole Arzoomanian
Finn Partners for Carvel

Carvel® Kicks Father's Day Up a Notch with the Debut of Fudgie the Whale® Inspired Boozy Treats

Carvel…America's Freshest Ice Cream® Goes Digital With New Emoji Ice Cream Cups (PRNewsfoto/Carvel Ice Cream)

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Red Bull Creation, a 72-Hour Innovation Competition, Starts June 28 at American Steel in Oakland


Red Bull Creation, a 72-Hour Innovation Competition, Starts June 28 at American Steel in Oakland

With a “Bridges Over Walls” Topic, Red Bull Creation Showcases Oakland’s Diverse Maker Culture by Connecting Participants Across Geography and Genre

PR Newswire

OAKLAND, Calif., May 23, 2018 /PRNewswire/ – Can building materials, artistic vision, sweat and perseverance overcome the literal and figurative obstacles that divide people? The Bay Area is about to find out. Red Bull Creation’s latest innovation competition begins on Thursday, June 28, 2018 at American Steel in Oakland. The event brings together 10 teams of four local makers, some invited, others drawn from wild card entries, to build Creations that facilitate meaningful interactions between strangers in public, with a topic of Bridges Over Walls.

So, who are makers? They are tinkerers, hobbyists, artists and technologists. Some are professionals, and others are enthusiastic amateurs. All are dedicated craftspeople who bring their visions to life, whether creating something new in their garage or erecting a city block-sized art installation. For this event, maker teams include people from Ace Monster Toys, The Crucible, Hidden Genius Project, American Steel, NoiseBridge, HackerDojo, Gray Area and others, including Bay Area makers who apply online to participate.

Bay Area makers who want to grab a spot to participate in Oakland’s awesome Red Bull Creation event can apply online by completing a wild card qualifier form at by June 5th.

In the spirit of this year’s Red Bull Creation topic, Bridges Over Walls, which is all about bringing people together, the 10 teams will be formed at a pre-build selection party. Teams will be a mix of makers who’ve never worked together before — talk about facilitating interactions between strangers in public! The Creations the teams make during the live build phase will be judged by a diverse panel of industry experts, and a teams’ choice winner will also be selected, with prizes and tools valued at $15,000 awarded. After 72 straight hours of creating (and a few cans of their favorite energy drink), makers will pack up their tools on July 1 for a final show-and-tell of their Creations at American Steel, open to the general public.

What will these talented makers create to bridge the obstacles that divide people? Expect the unexpected. When a group of visionary makers get together, the only sure thing is that the results will be unpredictable. But why Bridges Over Walls? Why the Bay Area? And why Oakland? The Bay Area is divided by many things, including physical barriers like bodies of water, and less tangible divides, such as weather, states of mind and areas of economic focus.

The Bay Area has a wildly creative, boot-strapped, DIY attitude that inspires the entire world. That spirit lives in the epicenter of tech on the San Francisco side and in funky, artistic Oakland too. So, who better to explore the dualities and divides in the Bay Area — and build bridges over obstacles — than the local maker community? Red Bull gives wings to people and ideas, and Red Bull Creation is an ode to the curious. Maybe discovery can bring everyone together.

So, get ready for blueprints, saws, welding torches, hammers, screwdrivers, soldering irons — and human ingenuity. Prepare yourself for incredibly creative public art installations that inspire conversation. The local maker community is ready to knock the Bay Area’s socks off. To find out more about the Red Bull Creation competition, apply for a wild card spot on a maker team or attend the final show and tell party, visit

Chris Worden | Red Bull | | 208.305.1702

Through the Red Bull network, hi-res video and still images are captured and made immediately available for editorial use for all media channels including television, film, print, mobile and digital.  The content is centrally located in the Red Bull Content Pool for media partners. For photography, footage and additional information on Red Bull Creation, visit


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Hiland Dairy Launches New Ice Cream Packaging Along with Three New Flavors


Hiland Dairy Launches New Ice Cream Packaging Along with Three New Flavors

As the temperatures rise, delicious Hiland Ice Cream keeps it cool.

PR Newswire

SPRINGFIELD, Mo., May 23, 2018 /PRNewswire/ — Made with fresh, pure milk from local Hiland Dairy farmers, Hiland Ice Cream is a timeless treat synonymous with summertime. And, to celebrate summer, Hiland Dairy is introducing three new ice cream flavors of its premium ice cream:

  • Hiland Time Traveler — Inspired by the revolutionary new Time Traveler roller coaster at Silver Dollar City, billed as the world’s fastest, steepest and tallest spinning coaster. The new ice cream flavor features French silk ice cream spun with marshmallow bonbons, chocolate flakes and thick fudge sauce.
  • Caramel Waffle Cone — Caramel ice cream with milk chocolate swirls and fudge covered waffle cone pieces.
  • Cherry Chocolate Chunk — Cherry-flavored ice cream with pieces of real cherries and chocolate chunks.

New Flavors. New Packages.

All three new premium flavors are available in 48-ounce and 16-ounce containers and are available at retail locations where Hiland Dairy products are sold.

In addition to the new flavors, Hiland Dairy is introducing new packages that feature crisp graphics with light blue backgrounds. More importantly, Hiland redesigned the packaging in response to consumer and grocer requests for more food label transparency and less packaging waste.

“The new packages align with our improved transparency in food labeling, which we began implementing earlier this year with double labels on our milk products,” said Rick Beaman, vice president, Hiland Dairy.

“We also wanted our ice cream packaging to create less consumer waste in landfills, and that’s part of our commitment to sustainability and preserving the planet for future generations,” Beaman said. “And, as we celebrate 80 years of Hiland Dairy, we thought a new ice cream package would help celebrate our longevity.”

About Hiland Dairy Foods Company

For 80 years, Hiland Dairy Foods has proudly supported the communities we live in and the businesses whose customers rely on our wholesome products every day. Hiland is owned by local dairy farmers who provide the fresh, delicious milk for our products, and we have farmer-owners within miles of each of our plants.

Part of caring about our communities is caring about our ecological footprint — about preserving water, land and natural resources for our future generations — so we reduce waste, reuse resources and recycle what we can at every opportunity.

As a full-service dairy, Hiland provides a wide array of products, including milk, buttermilk, eggnog, ice cream, yogurt, cottage cheese, sour cream and dips, half and half, whipping cream, butter, and cheese. We also produce and distribute fresh juices, lemonade, fruit punch, Red Diamond Tea, YoPhoria Smoothies, a full line of iced coffee, lactose-free milk, organic milk, almond milk and soy milk. And, Hiland Dairy milk is always tested for antibiotics and contains no artificial growth hormones. For more information about Hiland Dairy and its products, please visit our media center.

Kathy Broniecki
(402) 558-0636, Ext. 107

One of the three new flavors that Hiland Dairy has released.

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