Trinidad La Trova, Habanos S.A. World Presentation in Asia Pacific

Trinidad La Trova, Habanos S.A. World Presentation in Asia Pacific

Canada NewsWire

  • Habanos, S.A. introduces this new release together with The Pacific Cigar Co. LTD., its exclusive distributor in Asia Pacific.  
  • This product, exclusively designed for “La Casa del Habano” stores, is showcased simultaneously in 8 retail establishments in several cities of the Asia Pacific region.   

HAVANA, Nov. 15, 2017 /CNW/ – Habanos, S.A together with its exclusive Asia Pacific distributor “The Pacific Cigar Co, LTD” launches Trinidad La Trova (52 ring gauge x 166mm length), an innovative and exclusive production designed especially for the “La Casa del Habano” network of specialist stores.

To view the Multimedia News Release, please click: https://www.multivu.com/players/uk/8223951-trinidad-la-trova-habanos-presentation/

Trinidad La Trova (52 ring gauge x 166mm length) is made Totalmente a Mano con Tripa Larga”  Totally Handmade with Long Filler - and their leaves are specially selected from the Vuelta Abajo* region in Pinar del Río*, Cuba*, the best land in the world for growing tobacco. To manufacture this product, expert Cuban torcedores –cigar rollers– work painstakingly to create a meticulous and exquisite cigar that meets the expectations of the most discerning and demanding Habanos smokers.

Trinidad is the brand that pays tribute to the town of Santísima Trinidad, a unique place located on Cuba’s south coast, declared a World Heritage site by UNESCO. The brand was made available to smokers around the world in 1998, always in very small quantities. Later on, Trinidad changed its brand image to modernize it and align it with the extraordinary quality of its Habanos. Today, these premium cigars are manufactured at the Francisco Donatién Factory in Pinar del Río*.

This new release is an unprecedented vitola in the brand (“Cañonazo Especial”), only used previously in the 2011 Limited Edition, Cohiba 1966. With this world presentation, the Trinidad brand continues to show a clear commitment to strengthening its range of heavy ring gauge Habanos, joining its other two offerings, Trinidad Vigía (54 ring gauge x 110 mm length) and Trinidad Topes Edición Limitada 2016 (56 ring gauge x 125 mm length).

The Habanos, S.A. global launch forms part of its strategy of offering each year new and exclusive products available only at La Casa del Habano, the network of retail stores under franchise specialising in the sale of Habanos. These exclusive establishments provide the most discerning smokers the chance to enjoy the universe that surrounds these prestigious cigars and stand out for offering the best personalized service. Currently, there are more than 145 luxury stores, present in 65 countries.

The world presentation of the Trinidad La Trova (52 ring gauge x 166mm length) will be held simultaneously in 8 different points of sale. More specifically, in seven Casa del Habano stores located in Bangkok and Chiang Mai, in Thailand; Hong Kong, Macao and Taipei, in China; Kuala Lumpur in Malaysia; and Tokio in Japan. But also at the Cohiba Atmosphere space in Bangkok.

For more information regarding the Trinidad brand, La Casa del Habano specialist stores or the Cohiba Atmosphere space, please see: https://eshare.yr.com/fl/1hoaAEahne

*Protected Appellations of Origin

For more information about the Festival and Habanos, S.A.:   
http://www.habanos.com      
https://www.instagram.com/habanos_oficial/     
https://twitter.com/Habanos_Oficial       
https://www.youtube.com/channel/UCstGLy96wdZG7eCM4855_DA

More information and pictures: https://eshare.yr.com/fl/1hoaAEahne

(Photo: http://mma.prnewswire.com/media/603860/Habanos_Trinidad_La_Trova.jpg)

Video: https://www.multivu.com/players/uk/8223951-trinidad-la-trova-habanos-presentation/

SOURCE HABANOS SA

View original content: http://www.newswire.ca/en/releases/archive/November2017/15/c7691.html

Trinidad La Trova, Habanos S.A. World Presentation in Asia Pacific

Logo

Trinidad La Trova, Habanos S.A. World Presentation in Asia Pacific

PR Newswire

HAVANA, Cuba, November 15, 2017 /PRNewswire/ —

  • Habanos, S.A. introduces this new release together with The Pacific Cigar Co. LTD., its exclusive distributor in Asia Pacific.  
  • This product, exclusively designed for “La Casa del Habano” stores, is showcased simultaneously in 8 retail establishments in several cities of the Asia Pacific region.   

Habanos, S.A together with its exclusive Asia Pacific distributor “The Pacific Cigar Co, LTD” launches Trinidad La Trova (52 ring gauge x 166mm length), an innovative and exclusive production designed especially for the “La Casa del Habano” network of specialist stores.

To view the Multimedia News Release, please click: https://www.multivu.com/players/uk/8223951-trinidad-la-trova-habanos-presentation/

Trinidad La Trova (52 ring gauge x 166mm length) is made ​​”Totalmente a Mano con Tripa Larga”  Totally Handmade with Long Filler - and their leaves are specially selected from the Vuelta Abajo* region in Pinar del Río*, Cuba*, the best land in the world for growing tobacco. To manufacture this product, expert Cuban torcedores –cigar rollers– work painstakingly to create a meticulous and exquisite cigar that meets the expectations of the most discerning and demanding Habanos smokers.

Trinidad is the brand that pays tribute to the town of Santísima Trinidad, a unique place located on Cuba’s south coast, declared a World Heritage site by UNESCO. The brand was made available to smokers around the world in 1998, always in very small quantities. Later on, Trinidad changed its brand image to modernize it and align it with the extraordinary quality of its Habanos. Today, these premium cigars are manufactured at the Francisco Donatién Factory in Pinar del Río*.

This new release is an unprecedented vitola in the brand (“Cañonazo Especial”), only used previously in the 2011 Limited Edition, Cohiba 1966. With this world presentation, the Trinidad brand continues to show a clear commitment to strengthening its range of heavy ring gauge Habanos, joining its other two offerings, Trinidad Vigía (54 ring gauge x 110 mm length) and Trinidad Topes Edición Limitada 2016 (56 ring gauge x 125 mm length).

The Habanos, S.A. global launch forms part of its strategy of offering each year new and exclusive products available only at La Casa del Habano, the network of retail stores under franchise specialising in the sale of Habanos. These exclusive establishments provide the most discerning smokers the chance to enjoy the universe that surrounds these prestigious cigars and stand out for offering the best personalized service. Currently, there are more than 145 luxury stores, present in 65 countries.

The world presentation of the Trinidad La Trova (52 ring gauge x 166mm length) will be held simultaneously in 8 different points of sale. More specifically, in seven Casa del Habano stores located in Bangkok and Chiang Mai, in Thailand; Hong Kong, Macao and Taipei, in China; Kuala Lumpur in Malaysia; and Tokio in Japan. But also at the Cohiba Atmosphere space in Bangkok.

For more information regarding the Trinidad brand, La Casa del Habano specialist stores or the Cohiba Atmosphere space, please see: https://eshare.yr.com/fl/1hoaAEahne

*Protected Appellations of Origin

For more information about the Festival and Habanos, S.A.:   
http://www.habanos.com      
https://www.instagram.com/habanos_oficial/     
https://twitter.com/Habanos_Oficial       
https://www.youtube.com/channel/UCstGLy96wdZG7eCM4855_DA

More information and pictures: https://eshare.yr.com/fl/1hoaAEahne

Young & Rubicam:  press.habanos@yr.com, Tel: +34-609-46-44-05
Carla Lladó , Tel: +34-669-54-69-09        

     (Photo: http://mma.prnewswire.com/media/603860/Habanos_Trinidad_La_Trova.jpg )

Video: 
     https://www.multivu.com/players/uk/8223951-trinidad-la-trova-habanos-presentation/

SOURCE HABANOS SA

Cannabis CRM Platform Leader Baker Acquires Grassworks to Further Solidify its Position as “The Salesforce of Pot”

Cannabis CRM Platform Leader Baker Acquires Grassworks to Further Solidify its Position as “The Salesforce of Pot”

Baker is Joined by Grassworks’ Management and Will Leverage Best of the Company’s Tech to Augment Offering that Now Serves over 700 Dispensaries

PR Newswire

DENVER, Nov. 14, 2017 /PRNewswire/ – Baker, the leading customer engagement software company for marijuana dispensaries, today announced the acquisition of Seattle-based Grassworks Media, the second largest CRM player in the cannabis market, making Baker the largest and most innovative company in the space.

As a result of the acquisition, Baker will add Grassworks’ approximately 150 dispensary clients to its roster of retail clients across 16 states and Canada. Grassworks’ management team will join Baker in its new Seattle office, where Baker’s existing northwest sales representatives are based. As part of the acquisition, Baker will eventually leverage the best of Grassworks’ technology to augment its offering. Current Grassworks customers will not be immediately affected.

“We’re thrilled to announce our first — and one of the industry’s first tech acquisition – acquisitions,” said Joel Milton, CEO and Co-founder of Baker. “Since our founding, we have been focused on organic growth opportunities. As the market develops and we continue to grow and scale, we started to look at other strategic growth opportunities that would help us enhance our team, offering and further establish Baker as the industry leader. This acquisition does just that. We are joined by Grasswork’s great team and are now, by far, the leading CRM platform in Cannabis.  This puts substantial space between Baker and our competition, and allows us to provide the best product in the market to our growing customer base.”

Founded in 2014, Baker has grown from three founders, representing a couple of dispensaries in Denver, to a staff of over 50 and representing more than 700 dispensaries across 16 states and Canada.

“We’re really excited to be joining forces with the market leader,” said Ryan Porter, CEO of Grassworks. “Baker has a fantastic product and talented leadership team, and together we’ll build the absolute best products for the cannabis industry.”

The Denver-based software company has a unique data-driven approach that helps dispensaries leverage their brands to keep their customers happy and loyal, and increase revenue almost immediately.

Baker’s acquisition is the latest in some big moves within the Cannabis industry, which show a trend in investments and industry consolidation.

“Within the last month we saw huge alcohol conglomerate Constellation invest nearly $200 million in a Canada-based Cannabis company, and iAnthus, a cannabis market operator, purchase GrowHealthy, a medical cannabis grower,” said Morgan Paxhia, Managing Director and Chief investor at Poseidon Asset Management, an investor of Baker’s.  ”As the industry evolves, we can expect to see many more money investments and acquisitions like Baker’s, which, as an early — and continued – investor, is great to see. Congratulations on its continued growth.”

For more information about Baker, visit: http://www.trybaker.com/

About Baker:
Baker is a Denver-based customer engagement and marketing automation platform for Cannabis dispensaries and brands. With their data-driven approach to turn anonymous visitors into repeat customers, Baker’s smart products include personalized messaging, loyalty, and online shopping. The industry-leading platform is described as the perfect recipe for a successful dispensary, with results to prove it: on average Baker clients see a 40% boost in average order size, and a 300% ROI in just six weeks. Founded in 2014, the company graduated from notable startup accelerator 500 Startups, and is already powering the Cannabis retail experience for more than 750 dispensaries and over 1.2M of their customers. Investors include Michael Lazerow, Base Ventures, XG Ventures, Poseidon Asset Management, Phyto Partners, The founders of Outside Lands, and others.

About Grassworks Digital:
Grassworks Digital was founded in Seattle, Washington in early 2016 by Ryan Porter and Rob Einaudi, and Christian Coomer. The company develops and operates ordering and CRM tools for the leading Cannabis retailers and dispensaries.  

View original content:http://www.prnewswire.com/news-releases/cannabis-crm-platform-leader-baker-acquires-grassworks-to-further-solidify-its-position-as-the-salesforce-of-pot-300555458.html

SOURCE Baker