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Atlantic Lottery's Communications Director, Molly Cormier, Global News

New Brunswick lottery winner claims $5M prize — What to do if you hit a windfall

A New Brunswick resident is celebrating a life-changing moment after winning a $5-million Lotto 6/49 jackpot. The lucky ticket was purchased online through the Atlantic Lottery Corporation's website, making the winner one of the latest Canadians to strike it rich through digital lottery sales.

The winner, who has chosen to remain anonymous, was stunned when they saw the numbers match.

"I keep wondering if this is a dream," they told Global News. "I haven't told anyone in case it wasn't real."

This kind of shock is normal for lottery winners, financial experts say. A sudden windfall can bring a mix of excitement, disbelief and anxiety. That’s why professionals recommend taking a step back before making any big decisions.

Understanding the emotional impact of sudden wealth

Coming into a large sum of money unexpectedly can stir a whirlwind of emotions. While it’s tempting to make immediate life changes — such as quitting your job, buying a house or sharing the wealth with family — it’s crucial to take time to process the situation.

Experts suggest speaking with a financial advisor, a lawyer and even a counselor to navigate the psychological and practical aspects of newfound wealth. This kind of guidance can help winners make informed decisions that align with their long-term goals.

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Steps to manage your newfound fortune wisely

  1. Pause and plan – Avoid making large purchases right away. Instead, take a moment to understand your new financial position and set clear goals.
  2. Consult professionals – Work with financial advisors, tax experts and lawyers to create a plan for managing your wealth.
  3. **Set a budget **– Decide on a sustainable lifestyle that allows you to enjoy your winnings while securing your future.
  4. Invest wisely – Diversify investments to minimize risk and ensure financial stability.
  5. Plan for taxes – Understand any tax obligations related to your winnings and set money aside accordingly.
  6. Give thoughtfully – If you want to support family, friends or charities, do so in a way that aligns with your financial goals and future security.

By following these steps, winners can turn a temporary windfall into long-term financial success.

Common mistakes to avoid when you come into a lot of money

Many lottery winners and sudden inheritors lose their wealth within a few years due to poor financial decisions. Here are some common mistakes to watch out for:

  • Spending too quickly – Large, unnecessary purchases can drain winnings faster than expected.
  • Not having a plan – Without a strategy, money can disappear before long-term financial security is established.
  • Ignoring taxes – Forgetting about tax obligations can lead to serious financial trouble.
  • Loaning money to everyone – While generosity is admirable, giving away too much too soon can create financial strain and strain relationships.
  • Making bad investments – Rushing into business deals or risky investments without proper guidance can lead to significant losses.
  • Quitting your job too soon – While financial freedom is a goal, it’s important to ensure your money will last before making drastic life changes.

Financial experts agree that careful planning and patience are the keys to making the most of a windfall. By avoiding common pitfalls, winners can enjoy their fortune for years to come.

Sources

1. Global News: Someone is $5M richer after buying lotto ticket online in New Brunswick (March 27, 2025)

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Leslie Kennedy Senior Content Editor

Leslie Kennedy served as an editor at Thomson Reuters and for Star Media Group, followed by a number of years as a writer and editor and content manager in marketing communications, before returning to her editorial roots. She is a graduate of Humber College’s post-graduate journalism program and has been a professional writer and editor ever since.

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