Hustle culture alive and well, as almost 90% Canadians have worked a side hustle

Even more startling, almost one in three (29%) admit to having worked a side hustle during their primary job, but there was a generational split. Younger generations like Gen Z and Millennials were just under twice as likely to run a side hustle during their main job, at 41% and 47% respectively, compared to Gen X and Boomers.

This isn’t entirely surprising, though. Over time, wealth has been concentrated in older generations, leaving young people in the lurch. In fact, some Millennials are counting on inheritance as part of their path to financial security.

Traditionally, a side hustle is supposed to be a way of making extra money, not a way to afford simply making ends meet.

Multiple job holders on the rise

What’s more, about 1.1 million, or 5.6%, of Canadians over the age of 15 hold multiple jobs, slightly lower than the pre-COVID high of 5.8% according to Statistics Canada. Women were also more likely to hold two jobs, at 6.4% of the demographic.

Holding multiple jobs was more common among younger workers, just like with side hustles. All told, 6.6% of workers between the ages of 15 and 24 held multiple jobs. This demographic also had the highest rate of part time employment at 49.4% compared to other cohorts.

Part-timers were also more likely to have to work multiple jobs. Almost nine in 10 (89.9%) of multiple job holders had a part-time position as either their first or second job.

Extra work to combat rising costs

Among those surveyed, the number one reason for taking on a side hustle was to make ends meet.

All told, 59% of respondents worked a side hustle to increase their savings, while 51% aimed to cover expenses, according to the same Harris Poll. These pain points are backed up by Statistics Canada reporting.