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Monster Arts to Develop Hip-Hop Dance and Entertainment Themed Mobile Applications for Worlds Online


By Monster Arts

San Clemente, CA / December 20, 2013 / ACCESSWIRE / Monster Arts (OTCQB: APPZ), a mobile marketing and app technology innovator, has entered into a multi-year strategic alliance agreement with Worlds Online Inc. (OTCQB:WORX) for the development of mobile- and web-accessible games. 

The goal of the partnership with Worlds Online, a spinoff of Worlds, Inc. (OTCQB: WDDD), is to identify and develop revenue-generating games with hip-hop and dance culture themes to help Worlds and Worlds Online gain exposure with and increase database/user profiles of this targeted consumer demographic. Monster Arts and Worlds Online will share all revenue streams.

“A long time in the making, this deal makes inherent sense,” commented Wayne Irving, CEO of APPZ. “Our goal is to help Worlds Online create its own suite of casual, quiz, trivia, and puzzle gaming technologies and brands to better position the company for capitalizing on and capturing new revenue streams.  Our coding prowess and technology, coupled with World Online’s strength in the hip-hop industry and World’s IP will a be formidable force in this burgeoning market space.”

Under the parties’ strategic alliance agreement, over the next three years Monster Arts will develop a catalog of no less than 36 Smartphone, smart device, and/or smart TV entertainment apps and related games (approximately 3 per quarter).  The apps will focus on generating revenues through the following:

1. app sales on iTunes, Google Play, Barnes & Noble, Amazon AppStore, and others;

2. sales from marketing inside and or through the apps;

3. in-app purchasing of in-game features, additional levels, additional lives, upgrades, and or additional apps.

“We see great opportunity in the development of interactive and casual games geared toward the growing hip-hop and dance consumer communities that control $500 billion in purchasing power” (1), observed Thom Kidrin, CEO of Worlds Online Inc., “I believe such games will help to better connect mobile device users with the virtual, online worlds and gaming communities. We are committed to building mobile- and web-based platforms for this specific genre because we know this space from our work with various hip-hop and entertainment artists and brands and can leverage our existing client relationships. Monster Arts, with its expansive portfolio of mobile games, apps and related intellectual property (IP), is the right partner to help us explore this expanding and exciting space.” 

Monster Arts will be responsible for graphic design, development and coding of games. Worlds Online will be responsible for the distribution of games through its network of websites and expansive social media presence. 


About Monster Arts, Inc.:
Monster Arts is a leading mobile marketing and app technology innovator, designing a variety of mobile apps for purchase and download by the retail consumer, and assisting business clients with online marketing through its Travel America Visitor Guide, mobile app design services. Monster Arts select partner lists include Wowio Inc (, Worlds Online Inc (OTCQB:WORX), and Intelligent Living Inc (OTCQB:ILIV), to name a few.

More information about Monster Arts can be found by visiting the company’s website located at or emailing:

About Worlds Online
Worlds Online is the pioneering platform in 3D virtual communities and rich immersive environments. Worlds Online leverages licensed patented technology in partnership with brand leaders in specific market segments to offer members multi-user environments that have interactive Avatars, rich media graphics, text chat, voice-to-voice chat, video and e-commerce in what was the first true social networking before it became mainstream.  For more information, visit

About Worlds Inc.:
Worlds Inc. (OTCBB: WORX) develops software and related technology for the creation of interactive three-dimensional (3D) Internet environments encompassing massively multiplayer online role-playing games (MMORPG). The company’s technologies are designed for large-scale communities of simultaneous online users, who interact within online interactive 3D virtual worlds.  Worlds monetizes its patent portfolio through enforcement, licensing and royalties of its patented technologies. For more information, visit

Worlds Online Company Contact:
Thom Kidrin
Worlds Online Inc.

Media Contacts:
For Worlds Online Inc.
Julie Shepherd
Accentuate PR for Worlds Online Inc.
847 275 3643

For Monster Arts Inc.
(888) 993 3327

Any statements contained in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties, including, but not limited to, the risks associated with the management appointment described in this press release, and other risks identified in the filings by Monster Arts, Inc. (APPZ), with the U. S. Securities and Exchange Commission. Further information on risks faced by APPZ are detailed in the Form 10-K for the year ended December 31, 2012, and in its subsequent Quarterly Reports on Form 10-Q. These filings are or will become available on a website maintained by the U. S. Securities and Exchange Commission at The information contained in this press release is accurate as of the date indicated. Actual results, events or performance may differ materially. Monster Arts, Inc. does not undertake any obligation to publicly release the any revision to these forward-looking statements that may be made to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. Included in this release are “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. The company’s actual results could differ materially from those anticipated in the forward-looking statements.


Source: Monster Arts Inc.