Social Cloud Storage Is The New Normal

When Cloud Storage became a necessity and was first introduced, it took the Internet, and the way we communicate by storm. This methodology for data storage has become the way we personally keep and track our files, photos, data and other related information.  The same holds true in the workplace. I would proffer that there are very few organizations, if any, that don’t rely on the Cloud in some – or many ways. Businesses swear by Cloud Storage for many reasons, all of which are, in turn, based on the business of doing business, protecting your assets, and common sense.

Both analyst firms and IT professionals understand that the Cloud protects, to a large degree, against natural and other disasters.   When a disaster does happen, businesses can count on cloud storage to restore their most important data – from documents to images and beyond. According to, 20% of cloud storage users recover from a site disaster in four hours or less. For those outside the cloud, a mere 9% of storage users can typically restore their information. For those that don’t use the cloud, this can be disastrous.

Centralizing Data Management is another reason to utilize the cloud – both professionally and personally. By doing so, you can organize, store, and manage your data all in one place.  With social cloud storage, on the other hand, you are able to merge your information into one easily searchable area and then utilize the best aspects of cloud storage and social communication.

For companies, the bottom-line is always the cost savings, but it is also important to remember that costs come in many forms.  For example, productivity, when properly measured, can add value to the bottom-line. When productivity is down because your team cannot connect properly – or because they need to take unnecessary time to find specific items in files – that can hurt the bottom-line.  For most companies, cost savings is the goal. The best way to get the most bang for your buck, according to IT professionals, is to make the most out of the cloud. Most people that are new to the space don’t realize that cloud storage has been proven to reduce IT costs by up to 75%, while enhancing security and maintain the efficacy of files at the same time. 

The possibilities are endless when it comes to cloud storage. The future is bright and experts in the space are continuously challenging themselves to take the cloud further than ever before.  That said, what does the cloud’s future look like? According to Arvind Raichur, CEO and Co-Founder of, MrOwl, a platform that utilizes the cloud in new ways, the answer is simple. Raichur and his team have literally given birth to a new category for technology applications entitled Social Cloud Storage™. 

Social Cloud Storage enables the sharing of content directly out of your cloud storage to a community beyond your contacts. With social cloud storage, users can share information, and discover what others are sharing, with their own personal cloud storage.  

According to Raichur, “it’s all about enhancing communications and building a wider community where individuals feel heard, understood, and above all, connected.  And, it’s never been easier to share knowledge and resources because MrOwl offers unlimited storage for public content as well as 10GB’s of free private storage.”*

“We believe that consumers are looking for new technologies, like MrOwl, that provide them with more of a balance between being able to personalize their experience and having greater control over their privacy. Both things are important. People want to be able to customize the Internet based on who they are and what’s important to them and their digital needs. They want more control over their experience and over their own individual privacy, because they are more aware than ever that their data is being used to target them and they want to have more control.”

If all of this is leaving you excited to learn more about the space, it is important to build your own foundation first.  That foundation comes in the form of enhanced privacy. MrOwl enables users to opt for a premium package in an ad-free environment, that will keep the users’ personal information completely anonymous. For those that elect to use MrOwl’s free version, it is important to understand that they will receive targeted advertisements.  By having choices available to the user, users are able to create stronger, better, longer-lasting Internet environments. They are able to use MrOwl, whether professionally or personally, in the manner that suits them most, while understanding that their data is protected in the cloud.

“We are really excited as MrOwl has the ability to change the world and become the primary place where people can access, share, and interact with one another in a more positive setting, not just about cool content, but about smarter and more meaningful content,” Raichur concludes. “We’ve come to a point in our “social media lives” where we are a bit drained at just looking at repetition, and we are excited to give everyone a chance at something new that brings more meaning and empowerment to internet users everywhere.”

*Free unlimited files stored in public branches up to 20MB per file. Files over 20MB will count towards private storage. 

David Jackson

David is a personal finance expert, a professional male model, and an entertainment writer.